Field Notes

Observations and active client work.

Healthcare

Capacity at the edges: notes from northern Canada

A care model that works has effects that ripple across the system. To make an effective model, we needed to account for these impacts.

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Foundation & Fundraising

The giving system was the story

A charitable foundation had strong donor relationships and a clear mission. It lacked a giving experience to match.

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For-profit medicine

The money was already in the practice

A private clinic came in asking about marketing spend. The economics pointed elsewhere.

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